Tourism Marketing – crafting web content that drives sales
An introductory statement before delving into Tourism Marketing. “International tourism is on track to recover almost 90% of pre-pandemic levels by the end of this year”, so to the latest…
Google Things to do – everything you need to know as Activity Provider
Google Things to do is a feature that opens up a vast audience of potential customers actively searching for experiences, tours, and activities. In the ever-expanding digital realm dominated by…
Outdoor Tourism – a rising Trend among emerging Traveler Segments
Outdoor tourism emerges as a market and traveler response to years of pandemic-induced restrictions. In 2023, tourists seek the indulgence of breathing pristine air amidst the Dolomites or falling asleep…
Localization and SEO: 5 things to know before creating a multilingual website
For individuals employed in the tourism industry and aiming to attract international tourists, the crucial moment has undeniably arrived when the necessity to "translate" their website becomes apparent. This endeavor…